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Common Leadership Myths

Gone are the days when leadership was about nothing more than having superior tech knowledge and/or skills. In today’s world, a whole new approach is taken. Modern leaders are tasked with the ability to motivate and inspire those around them. The world is full...

How To Humanize Your Brand

  The internet is awash with news stories about how millennials are abandoning brand loyalty, but recent examinations of business upheaval are suggesting another story lurking beneath the surface. Studies and surveys indicate that millennials simply have...

How To Network For Your Business In 3 Steps

When a person starts their own business, it may be easy for them to think that their product will sell itself. This isn’t the case, however. Successful business owners all have one thing in common; a strong network. Building a strong network for a business...

A Look at SaaS Business Models

  Software as a service is rapidly pacing more traditional software distribution models in practically every major field of industry. It’s a model that literally couldn’t exist until recently. It took a certain level of internet speed and...

How to Raise Prices While Retaining Customers

As a business owner, raising the prices of products and services is always a risk of losing customers in the long run, however, there are ways to raise prices while also retaining a loyal base of customers. The process of doing so is not all that complicated, in fact....

The Compounding Power of One Customer’s Interest

A single sale with one customer rarely makes or breaks a business in itself. Since a company may regularly handle dozens or thousands of transactions every day, it can be tempting to underestimate the power of one transaction. Whatever amount of money each customer...

3 Ways To Stay Ahead Of Your Competitors

  The world of business is competitive, plain and simple. No matter what type of business you run, no matter how large or small it is, the challenges of running a business are never-ending. From attracting and retaining top talent (or even just good employees) to...